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Optima Buy Lease Specials in Covington, LA

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The Kia Optima: Redefining Value

If you hold to the old adage that you get what you pay for, then you obviously haven’t met a car like the Kia Optima. This midsize car disproves the theory that low price translates to low quality or sparse features – when it comes to the Optima, the exact opposite is true. This Kia mainstay is packed with top-of-the-line features and amenities that will make you do a double take when you find out just what a budget-friendly price tag is attached!

That’s right – the Optima is proof that what you pay for in a vehicle doesn’t have to reflect what you’ll get in return. Especially when you’re talking about vehicles made by Kia. This is a brand that knows how to walk that fine line between affordability and value – two terms that are often used interchangeably but in fact have very different meanings. The Kia Optima is both affordable AND value-loaded – and that’s a sweet spot seldom found in the automotive world.

What we mean is that you can trust the Optima to not just be priced low but to give you a lot of bang for your buck. You’ll see evidence of that supreme value in the Optima’s list of standard and available equipment, in its roomy and high-quality interior, in its excellent safety scores.

In fact, you will find value everywhere you look in the Kia Optima. So why wait to explore this amazing midsize car that so easily keeps pace with higher-priced rival vehicles in its class? If you live anywhere near New Orleans, Baton Rouge, or Mandeville, LA, you are just a short drive from a fantastic source for new Kia models of all kinds – including many incarnations of the Optima.

Kia of Covington is your Louisiana destination for a great selection of new Kia vehicles at amazingly low prices. When you combine our various special offers and incentives with the already value-forward nature of a Kia, you will see some serious savings opportunities you won’t want to miss out on.

Check out our inventory online today and make note of the models you want to take a closer look at; then head to our Covington dealership and test drive your top picks.

What’s New with the 2019 Kia Optima?

The 2019 Kia Optima comes in four separate trim levels: LX, S, EX, and SX. The base LX offers cruise control, 16-inch alloy wheels, height-adjustable front seats, remote locking and unlocking, a driver information display, a 7-inch touchscreen, HD radio, heated mirrors, Bluetooth®*, satellite radio, automatic headlights, Apple CarPlay, Android Auto, a six-speaker audio system, a USB port, a tilt-and-telescoping steering wheel, and a 60/40-split rear seat. The S trim offers cloth and faux leather upholstery, LED taillights, 18-inch wheels, push-button start, a rear spoiler, and fog lights.

Drivers who choose the EX trim will receive power-folding mirrors, keyless entry and ignition, adaptive cruise control, interior wood accents, USB ports, driver-seat memory settings, leather upholstery, illuminated door handles, an electronic parking brake, and more. The top trim – the SX – provides 18-inch wheels, LED fog lights, LED headlights, a rear spoiler, a flat-bottom steering wheel, ambient interior lighting, a larger driver information display, and more. In addition to these features, drivers can choose to equip the Optima with several packages that add even more features!

A Brief History of the Kia Optima

The Kia Optima appeared on the North American market in 2001 and stood out for offering a lot for a little. With those premium features and affordable price tag, the Optima enjoyed strong sales from the start.

A 2007 redesign gave the Optima a new body style and upgraded the interior even more to keep the midsize car’s offerings easily comparable with other, higher-priced vehicles in the class. Subsequent model years brought about an upgraded V6 engine, technology updates, and more advanced safety systems.

These efforts to keep the Kia Optima on equal footing with pricier competitors has paid off in spades, with the Optima remaining one of the most value-packed midsize cars on the road today.

Why Should You Buy or Lease from Kia of Covington?

It’s no wonder drivers flock to us from Mandeville, New Orleans, Slidell, and other areas in the region when they’re in the market for a vehicle that has everything they want plus an amazing price to boot! At Kia of Covington, we are committed to getting our customers the best possible deals on all the new Kias and used vehicles we have in stock.

Browse our inventory online before you get here so you can get to the fun part – test driving your favorites – right away. We look forward to helping you find the right vehicle for an amazing price!

*Bluetooth® word mark and logos are registered trademarks owned by Bluetooth SIG, Inc. and any use of such marks by Kia is under license. A compatible Bluetooth®-enabled phone must first be paired. Phone performance depends on software, coverage and carrier.